Objectives
As the Visual Merchandiser of our Brussels store, you create a space of surprise and emotion, in accordance with Hermès guidelines and the stores’ commercial objectives. Together with the Sales Associates you create the interior visual merchandising and contribute to the preparation of commercial events by ensuring the quality and coherence of the store in every métiers area.
Main Activities
Visual Merchandising
* Implement the Hermès Visual Identity following the Essentials Guidelines and Inspirational Booklets and in line which the store’s focus and product offer
* Ensure that the presentation of the products is correct and in line with the brand identity
* Make sure that the presentation of products and merchandise is fluid in compliance with the layout, furnishing and customers experience
* Guarantee an inviting and qualitative presentation, ensuring adequate care of the garments every day in collaboration with the store team
* Identify, together with the Store Manager and the Regional VM, opportunities to increase sales and customers satisfaction
* Maximize and promote business opportunities always keeping in mind the customer’s perspective
* Plan and prepare the VM implementation to reach higher VM standards and efficient in implementation
* Intervene in relation to the KPIs of the store, take actions aimed at achieving the objectives and forecast for the store (with the supervision of the Store Manager and the Regional VM)
* Organize and plan work based on business and commercial needs
* Manage launches and activities on schedule and in line with Hermès standards.
* Manage VM materials and PLV with a special attention to sustainability
* Share seasonal trend information with the store team, constantly offering information and inspiration
* Create a monthly VM planning and adapt it to the needs of the store and to the forecast according to seasonal guidelines and deliveries
* Occasionally support our Knokke store
Team Collaboration & Development
* Evaluate and develop the visual and commercial skills of the store team
* Organize, offer and create Visual training for all Métier Ambassadors so that they could contribute to the maintenance of VM
* Share information on inspirational booklets for each season with the team and follow their evolution over time