Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We are Making Possible products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. We design and develop labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and offerings that enhance branded packaging and carry or display information that improves the customer experience. Serving industries worldwide including home and personal care, apparel, general retail, e commerce, logistics, food and grocery, pharmaceuticals and automotive we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at www.averydennison.com. Avery Dennison is an equal opportunity employer Please let us know if we can support you with reasonable accommodationsthroughout the application process by contacting our team via [emailprotected]. Job Description Avery Dennison is seeking a Product Manager Automotive to join our Performance Tapes EMEA. In this position, you will support Marketing, Sales, Application Engineering, Operations and Supply Chain Management by leading the P&L and the Product Lifecycle for a selected product portfolio (cross segment, focus on automotive). We are looking for an individual that fits well with our entrepreneurial environment and is passionate about bold growth. You will report to our Sr. Marketing Manager, Performance Tapes Europe. Key responsibilities Lead the optimization of revenue and profit growth by managing the Automotive business product portfolio across key technologies. Develop and execute competitive pricing strategies alongside market segment managers and implement cost down initiatives with operations, supply chain, and procurement teams. Define and execute Product Lifecycle Management (PLM) activities, including new product launches, line extensions, product re engineering, cost reductions, and updating product service guidelines to meet the evolving needs of customers and the market. Collaborate in the development of strategic and annual operating plans, ensuring alignment across cross functional teams to address market demands and opportunities. Drive application focused sales enablement, including creation of technical resources such as data sheets, selling tools, training materials, online marketing assets, and PR/advertising caigns, ensuring resources align with market trends and leverage best group wide practices. Participate in external and internal engagements, including customer/supplier visits and events, to develop a thorough understanding of evolving technologies, market trends, competitive activities, and regulatory requirementsen