Regional marketing Manager - Responsible for the BNL & FR region Focus on development - Market analyses & business extension B2B Strategical expansionOur client is a market leader in the world of Audio - delivering high-end quality products for more than 80 years in that field. With the objective to extend their market share & presence in Benelux and France, they are actively looking to extend their marketing team by adding a new Regional Marketing Manager within the Brussels offices. As the successful Regional Marketing Lead, you will have the following responsibilities: Assist in Strategy Formulation/Localization:Research and recommend marketing initiatives and programs that align with corporate strategy and support pipeline and revenue goals for the Business Communication Business Unit.Ensure a strong connection to both the Regional Marketing goals and Central Team initiatives - localizing and executing as appropriateUtilize information obtained from the Sales department as well as relevant market data, and suggest implications for Marketing strategyConduct analysis to better understand the current business value chain as well as potential areas for growth and efficiency expansion and propose value opportunities and channels/routes to marketMarket Research and Analysis & Competition Tracking:Closely monitor and analyze Business Communication Business Unit sales volumes, market share trends and competitive activity (while maintaining regional awareness), using BI & CRM.Proactively scan the environment and acquire competitor and market information to help develop strategies for growth.Work closely with internal sales teams to garner feedback.Market Development: Prepare, present, execute and analyze marketing plans with our customers.Study the market and propose initiatives (e.g. fairs, events, campaigns…) to be undertaken for increasing sales in this segment, based on KPI's (e.g. leads)Identify and propose initiatives for creating brand awareness through marketing initiatives.Integrate with Sales and Marketing Leadership in order to understand new product developments and understand requirements from a marketing perspectiveEvent Management:Primary point of contact and project manager duties with the design of event spaces as requested/required in conjunction with Marketing and Sales activities/events, lead fairs (as needed) and dealer/end user engagements.Primary on-site coordinator for local events (and regional events, where indicated)Sales Support:Work closely with the Sales department in understanding customer requirements and behaviorPropose and execute marketing initiatives to increase salesEnsure localization of all central marketing activitiesVendor Management and Relations:Coordinate with external vendors such as marketing agencies, design/build firms, etc. and maintain relationshipsBudget & Budget Tracking:Create a detailed marketing budget Track planned budget versus actual expensesCoordinate a budget forecast, aligned with Marketing management using provided tools and processesAs the successful Regional Marketing lead, you will have the following requirements: At least a Bachelor degree in marketing or equivalent by experience At least 5 years experience in marketing responsibilities in similar industry Proven experience in the field of Audio or Communication tools is consider as a strong asset Ability to think critically and creatively & proven project management skillsStrong organizational skillsKnowledge and skills in strategic marketing with solid experience in market segmentation, product development and management and brand and communications.Strong communication skills oral and written.Strong interpersonal skills.Ability to build strong relationships with internal cross-functional teams and external groups.Analytical mindset with an intuitive sense of how to interpret KPIs and take operational advantage of data-driven insightsFluent in French & English is mandatory - Dutch is consider as a strong asset Ability to manage budgetsAdditional graphic design and/or marketing software suite experience is a plusAs the successful Regional Marketing lead, you will have: An attractive salary package in line with your experience - Fix & Bonus scheme, Allowances, meal Voucher, Flexibility, Insurances, ...Join and grow in a world leading company active in various field with multiple international opportunities Drive change & operate as a regional lead on the activities of the group Marketing, Business, Design-Build, Brand Communication, Marketing software, Corporate Strategy, Audio, B2B Marketing, Sales Department, Strategic marketing, Projects, Sales & Marketing, Market Data, Inside Sales, Design, Regional Marketing, Sales, Pipelines, Coordination, Localization, Brand Awareness, Leadership, Marketing budget, Trade Shows, Vendor Management, Graphic Design, Analysis, Vendors, Agency Marketing, Marketing and sales, Business unit, KPI, Communication, Sales activities, Critical thinking, Engagement, Campaign, Asset, Research, Budget, Forecasting, Project Management, Revenue, Community Events, VOS, Market Development, Event Management, Organization Skills, KPI, Formulation, Management, Market Research, Sales Support, Market segmentation, Marketing, Budget Management