Beschrijving van de functieOur client is a global leader developing innovative solutions that enhance productivity and efficiency for millions of users worldwide.Jobomschrijving- Drive lead generation and retention through targeted marketing strategies.- Collaborate with sales teams on personalized campaigns for key accounts.- Work with partners to deliver impactful co-marketing initiatives.- Host events and webinars to engage directly with customers and partners.- Oversee local email, telemarketing, and content creation efforts.- Enhance social media presence and align PR with global strategies.- Coordinate local product launches and market entries.- Analyze campaign performance to improve outcomes.- Manage budgets and track expenditures effectively.Jouw profielA successful Marketing Specialist should have:- Bachelor's degree in Marketing (a Master's degree is a plus).- Min. 2 years of experience in B2B marketing, ideally within IT/SaaS industries- Proven expertise in creating and executing effective marketing strategies and multi-channel campaigns, either independently or through channel partners.- Fluency in French, Dutch, and English (spoken and written)- Strong organizational and time-management skills.- Analytical mindset- A team player with a positive attitude, creativity, and adaptability to fast-paced environments. Your hands-on, solution-oriented approach will set you apart.Voordelen van de betrekking- A great work environment- Opportunity to work in a vibrant and innovative sector- A positive work culture that fosters teamwork and innovation