Senior Content Strategist is a full-time position demonstrating the highest level of skill in copywriting, analytics tracking, market research, social media marketing, SEO, brand development, and more. They serve as the right-hand to the Content Director.
Senior Content Strategists are expected to be able to train Content Strategists and Interns on all responsibilities with little-to-no oversight necessary. Senior Content Strategists that demonstrate proficiency and leadership can progress into the role of Content Director.
REQUIREMENTS
* 2-3 years of experience as a Momentum Content Strategist
* Ability to lead and educate other team members
* Strong writing skills & ability to self-edit
* Self-motivation to complete tasks independently
* High level of teachability
* Commitment to growth and professional development
* Comfortable working with a fully Remote Team
* Marketing or business degree or equivalent experience
RESPONSIBILITIES
* Provide effective and inspiring leadership by being actively involved in all Content and Creative services, developing a broad and deep knowledge of all programs
* Work directly with Content Director to oversee completion of tasks and projects in a timely manner
* Assist/lead training sessions and create training documents and SOPs
* Actively bring new ideas and improvement ideas to Content Director to grow and improve the team and our processes regularly
* Adhere to Momentum SOPs and ensure others are following them to meet and exceed project expectations
* Assist in the creation, development, and management of Momentum and its clients
* Create, develop, and manage content for organization and clients’ online presence
* Maintain a consistent look and feel (brand personality) throughout all assets
* Develop and expand understanding of brand structure and optimization techniques
* Consistently research, understand, and utilize analytics tracking
* Be available during business hours (9AM – 5PM ET) for communication, meetings, and questions
* Stay current with digital marketing trends, tools, and industry changes
* Consistently communicate progress on tasks through Teamwork project management system
* Temporarily assume all responsibilities of the Content Director when out of office to best of ability
* Substitute or assist the Content Director with client meetings, client review, directors’ meetings, and art review
* Communicate with Content Director to resolve any timing, tasking, or team issues that may arise
* Assist Content Director with internal processes, task management, and organizational activities
* Complete all projects as instructed by Content Director
* Develop an overall, high level understanding of the company and each departments
* Participating in client review meetings and MIO meetings/training
GENERAL ASSIGNMENTS
* Mid-level writing projects if necessary (blogs, social media, etc.)
* Copywriting for sales materials, press releases, and digital content
* Designing basic social media graphics on Canva
* Keyword list development, reports, and monitoring
* Creating and maintaining Agency Analytics dashboards and reports
* Copywriting and design for email drip campaigns
* Market assessments and online audits
* Involved participation in Brand Architecture Workshops
* Ad campaign quality control and budget monitoring
* Minimal management tasks and internal process assistance
* Brand guide development
* High level or quick turnover content projects
* Minimal assistance with budgeting (pulling hours, adjusting time estimates, etc.)
* Reviewing and editing small copywriting, social, and business listing projects for quality control
* Teamwork tasking and Client Portal management
* Press release distribution
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