In this role, you'll shape and drive marketing strategies across France and Benelux, boosting brand visibility, audience engagement, and lead generation. Collaborating with channel partners, you'll tailor initiatives to local markets and strengthen communication with customers and partners.
Client Details
Our client is a global leader developing innovative solutions that enhance productivity and efficiency for millions of users worldwide.
Description
* Drive lead generation and retention through targeted marketing strategies.
* Collaborate with sales teams on personalized campaigns for key accounts.
* Work with partners to deliver impactful co-marketing initiatives.
* Host events and webinars to engage directly with customers and partners.
* Oversee local email, telemarketing, and content creation efforts.
* Enhance social media presence and align PR with global strategies.
* Coordinate local product launches and market entries.
* Analyze campaign performance to improve outcomes.
* Manage budgets and track expenditures effectively.
Profile
A successful Marketing Specialist should have:
* Bachelor's degree in Marketing (a Master's degree is a plus).
* Min. 2 years of experience in B2B marketing, ideally within IT/SaaS industries
* Proven expertise in creating and executing effective marketing strategies and multi-channel campaigns, either independently or through channel partners.
* Fluency in French, Dutch, and English (spoken and written)
* Strong organizational and time-management skills.
* Analytical mindset
* A team player with a positive attitude, creativity, and adaptability to fast-paced environments. Your hands-on, solution-oriented approach will set you apart.
Job Offer
* A great work environment
* Opportunity to work in a vibrant and innovative sector
* A positive work culture that fosters teamwork and innovation