Cegeka is growing, and we aim to continue this growth in the European regions. To achieve this ambition, it's essential for us to expand in a targeted and strategic way. Therefore, we are looking for a Marketing Excellence Manager to strengthen our Europe team.
As a Marketing Excellence Manager, you will be responsible for designing, managing, and optimizing marketing processes and data management systems. You will ensure that decisions within the marketing teams are data-driven and that a cohesive marketing strategy is in place that aligns with our business goals. This is a key role within Cegeka's growth objective.
What are your key responsibilities?
Serve as process/product owner for market intelligence (MI): Manage relationships with MI partners to ensure the delivery of accurate and relevant market data for informed marketing decisions.
Lead marketing process and methodology: Develop and oversee marketing processes, KPIs, and Martech tools to enable effective performance tracking and reporting.
Connect across marketing teams: Align product, regional, and group marketing strategies while supporting the marketing management team in strategic planning and execution.
Define and drive marketing strategy: Partner with stakeholders to create strategies that align with business goals and provide direction for impactful marketing initiatives.
Ensure consistency and best practices in marketing processes: Standardize processes and promote best practices to enhance efficiency and effectiveness across marketing operations.
Monitor market trends and innovations: Leverage market insights and trends to maintain competitiveness and inform strategic planning.
What you need to succeed
Strategic thinker with 3-5+ years of experience in marketing process management or market intelligence, skilled at driving data-informed decisions and process improvements
Strong communicator adept at presenting data-driven insights and facilitating consensus through constructive dialogue with diverse stakeholders
Trusted advisor with expertise in market intelligence and process optimization, building reliable partnerships across teams
Results-oriented professional with a proactive approach to setting goals, driving improvements, and delivering on time
Adaptable problem-solver who thrives in fast-paced environments, effectively navigating challenges to support strategic objectives.
A master's degree
Fluency in Dutch and English, both verbally as in written
What do we offer
We ask a lot (of talents) of you. Fortunately, you also get a lot in return!
You will join a Top Employer!
A competitive salary completed with fringe benefits. An electrical company car with charging card or mobility budget, luncheon vouchers, eco vouchers, interesting group and hospitalisation insurance, a mobile phone subscription, flat-rate expense allowances, a powerful laptop and the opportunity to give your salary package a personal touch thanks to our Flex Reward Plan.
Flexible working hours and a nice work/life balance.
A top team: in which new fresh ideas and initiatives are always welcome! Team events, monthly happy hours and an always legendary company party are also part of this.
Continuous learning: through innovation centres, reading groups, knowledge sharing meetings, hackathons, participation in conferences and external training courses, we focus on knowledge sharing and learning.
Opportunity to grow: depending on your own interests and initiatives, Cegeka offers various horizontal and vertical career paths.
Hybrid working: you work from a Cegeka office in your area, are prepared to regularly travel to the HQ in Hasselt, combined with working from home.
We value sustainability by pursuing carbon neutrality with the electrification of our vehicle fleet and an eco-friendly data center. We develop innovative solutions with a positive impact on the environment, people and society, and strive for an inclusive and diverse work environment where everyone is valued and heard.