Hultafors Group is a portfolio of leading brands in the product areas of Workwear & Safety Footwear, Hand Tools, Ladders & Scaffolding, and Lighting solutions for professional craftsmen worldwide. Our brands, including Hultafors, Snickers Workwear, Solid Gear, and more, offer premium experiences for users who rely on their gear.Job DescriptionYou will activate social and online channels, including social selling, by building and leveraging a local influencer network to increase brand visibility and engagement.You will support the eCommerce Manager in accelerating digital sales to expand the online presence and reach.You will implement and manage social media campaigns across various platforms to drive engagement, brand awareness, and website traffic.You will develop and manage content for newsletters, targeting key audiences to enhance customer engagement and conversion rates.You will drive influencer and affiliate marketing strategies to create new partnerships, boost traffic, and extend the brand's digital reach.You will analyze performance metrics and optimize digital campaigns to ensure maximum ROI.Trade MarketingYou will drive the marketing activities in Belgium and France, ensuring effective strategies to support business growth in these regions.You will collaborate closely with sales, product, and key customers to drive trade activation, aligning efforts with overall business objectives.You will develop customized activation plans with key accounts, adjusted to their specific needs and market demands.You will manage distribution and end-user education, including organizing and participating in trade shows to showcase products effectively.You will serve as a business partner to the local sales teams and be a key member of the marketing organization, ensuring smooth coordination and support.You will act as a sparring partner to the Product Communication and POS teams, ensuring the local impact of centrally developed assets and adapting them to regional needs.You will report directly to the Senior Marketing Manager of the hardware business unit Hultafors.RequirementsYou have proven experience in marketing, preferably in a commercial or product-driven environment.You have experience in both digital marketing and trade marketing, with a strong understanding of the latest trends in online marketing and the execution of effective trade activations.You have intermediate skills in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and can independently create marketing materials.You demonstrate excellent communication skills and are able to work both independently and as part of a team.You are fluent in Dutch, French, and English, allowing you to communicate effectively with stakeholders in both countries.You are driven, creative, and results-oriented, with a passion for creating impactful marketing campaigns.About the CompanyHultafors Group offers room for personal development and growth in an innovative and forward-thinking work environment. Additionally, you will receive a competitive salary, complemented by an attractive benefits package.