You are applying for a permanent position at a client of THoM Talent Search, not a position at The House of Marketing.
About our client
Our client is a major player active in the construction industry, known for its innovative culture and strong customer focus. Within this context, marketing has an important share in the organisation. Given this share and the growing digitalisation within the organisation, we are looking for an experienced digital marketer.
About THoM Talent Search
THoM Talent Search is part of The House of Marketing and helps companies recruit permanent marketing profiles.
Job description
As Digital Expert, you play a key role in both the strategy and roll-out of digital marketing and communication campaigns. You will be responsible for the quality of all content published on digital channels, aligning stakeholders, and contributing to data-driven decision-making and a better digital experience.
Taken & verantwoordelijkheden
* Defining the digital communication strategy and objectives for the various digital channels
* Publish content in collaboration with colleagues on the website and distribute through various channels
* Support to set digital strategy and objectives for newsletters and email campaigns
* Support the team in setting up campaigns by defining objectives, creating landing pages and Hubspot workflows
* Monitor and analyse the impact of communication campaigns and suggest improvements, watch over data quality, and create dashboards to track performance
* Actively seek opportunities for improvement within digital (tools, content, processes, etc.)
* Taking initiative to share knowledge with the team, acting as a mentor and implementing appropriate tools for knowledge sharing
* Increase the impact of digital campaigns by developing content strategies and creative elements.
Jouw profiel & competenties
* More than five years of experience in digital marketing
* Master or bachelor's degree in marketing, communication or business management with a specialisation in marketing
* Experience in campaign management
* Experience in project management from A to Z and excellent organisational skills
* Experience in coordinating external partners (such as marketing agencies) is a plus.
* Analytical, data-driven and experienced in using analytical tools. Knowledge of Google Analytics 4, Lookerstudio and/or Funnel.
* Knowledge of publishing content via a CMS and a mastery of Umbraco and/or Hubspot are a plus. Knowledge of SEO, Facebook Ads and the LinkedIn ad manager is also a plus.
* Excellent command of French or Dutch (written and spoken) and good knowledge of English.
* Eager to learn and willing to develop.
* Inspires and develops the skills of his/her team in his/her area of activity.
* Has the ability and flexibility to manage one or more projects
* Autonomous, conscientious and results-oriented.
Offer
You can count on:
* A challenging and varied position in which you will have the opportunity to develop yourself both personally and professionally
* A dynamic work environment where you can make a direct impact and contribute to the growth of the organisation
* A competitive salary package including various fringe benefits such as meal vouchers and a year-end bonus
* Flexible work schedules and home working opportunities
* A warm and supportive team
* An open-ended contract with employment in an inspiring working environment in Zaventem