Position description
Job title
Product Marketing Manager
Contract
Permanent contract
Contractual hours
Full-time
Job description
Wygwam – Innovation in Building Automation and Access Control
Wygwam is the new division of Niko NV, headquartered in Antwerp, with sales offices in over 10 European countries. Our agile and international team responds dynamically and sustainably to changing market conditions. We are committed to delivering the latest technologies and customer-centric solutions.
Our expertise
* Building Automation: Innovative systems for smart buildings
* Sensors: Advanced sensor technologies for diverse applications
* Access Control : Secure and efficient access management solutions
Why Wygwam?
* Innovative: Always at the forefront of the latest technological developments
* International : A global network of experts
* Customer-Centric: Always focused on our customer’s needs
Join our team
We are currently looking for a Product Marketing Manager to join our product team.
Are you passionate about the world of electrical installations and home automation? Keen to help us launch intuitive products, with a positive impact, in residential and commercial? If so, we invite you to apply for the position of Product Marketing Manager at Wygwam, a division of Niko.
Function
As a Product Marketing Manager you will be responsible for all launch activities and value messaging of your product(s) and for identifying, developing and delivering sales enablement materials and tools that support our installers and integrators. A deep understanding of our market, channel, customers and products will be vital to your success. You will work in close collaboration with the segment marketing managers, product managers and our marketing communications team to convey the vision & value proposition of our products.
Responsibilities
* Together with product manager you guide the product from development through a successful market launch ensuring our messaging resonates with the customer.
* You own the product & solution positioning and messaging as well as communication from launch to End-of-life/End-of-service.
* You develop, project manage and implement innovative launch programs and enable the channel and regional teams to be successful.
* You work with product management to define goals and metrics for the product launch.
* You own the global marketing plan for your product portfolio, aligned with the product marketing plan.
* You develop product collateral/tools, aligned closely with segment marketing and product managers, that communicate the product value proposition to different market segments and stakeholders.
* Work with regional marketing and sales to determine the sales support tools needed. Identify the most effective assets and manage the creation of these assets.
* You report on product marketing sycces and therefore measure enablement activities to quantify the impact and success of materials and the overall program.
* Manage and support regular internal and external sales communications.
Profile
* You hold a higher degree combined with a minimum of 5 years of similar professional experience.
* You are a team player and you have the ability to coordinate with others
* You like to present to an audience, are good at interacting with people and are curious for new ideas.
* You are a solid and transparent communicator and fluent in English & Dutch. Knowledge of French & German is a plus.
* Preferably you have past experiences in home or building automation with the residential and commercial markets.
We offer
* A dynamic role: Step into an environment brimming with professionalism where each day presents a new challenge
* Attractive salary and additional benefits : In addition to a competitive salary, we also offer a package of additional benefits
* Self-development and growth opportunities: Explore a world where we focus on your growth and development, providing ample opportunities for personal growth
* Initiative is rewarded: We value initiative and encourage you to make your mark on our projects
* Engagement in innovation: At Wygwam, we never stand still. You’ll be actively involved in the launch of new, high-quality solutions, ensuring that no two days are the same
* Investment in growth: Join a company that invests in growth and has a vision for the future, where you play an essential role