As the successful Brand Manager, you will have the following responsibilities:
* Your most important task is to bring the position of our Belgian pride to the highest possible level.
* Reporting to the Director Operations & Marketing.
* Drive & manage the change & transformation of the structure to fit the future and the market reality
* Develop a short and long-term brand strategies is an ideal mix to positively influence the positioning of the brand.
* Develop strategy toward more (new) visitors and more loyalty.
* Contribute to the strategic plan and translate the calendar into the development of campaigns across all channels: ATL - Digital - CRM - POS -
* Monitor closely market trends and consumer insights.
* Follow the latest media trends closely so that we reach our target groups.
* Analyze the results and help determine the ROI.
* Collaborate closely with the sales leadership team
* Lead a team compose of a marketing project manager, a digital marketer & a Graphic Designer.
* Manage internal and external stakeholders related to the marketing activities.
* Manage the communication budget
As the successful Brand Manager, you will have the following requirements:
* At least a a bachelor's degree in Marketing - or equivalent by experience
* Demonstrate 5 to 8 years of experience in the marketing field - ideally in Retail or FMCG sector
* Proven experience in developing and implementing successful On & offline marketing strategies that result in an increased market share of the brand.
* Experience in Transformation or change management will be consider as an asset
* You are a People Person who likes to communicate with stakeholders and can lift a team to a higher level.
* Lead by example is at the core of our client value
* Strong analytical skills and abilities to manage a marketing budget from A to Z
* Experience in People management will be consider as a strong asset
* Fluent in Dutch and French with a good knowledge of English.
As the successful Brand Manager, you will:
* Have an attractive salary package in line with your experiences coupled with interesting extra-legal benefits including company car and various insurances.
* Join a company where the culture is driven by autonomy, growth and development. Hard work really pays off!
* Integrate a company in complete transformation where you can have a massive impact on the future